marketing-social-media

Operational social media marketing system with templates, checklists, execution patterns, and decision trees for SMMA growth, paid social, content creation, offer building, and lead generation.

$ Installieren

git clone https://github.com/vasilyu1983/AI-Agents-public /tmp/AI-Agents-public && cp -r /tmp/AI-Agents-public/frameworks/claude-code-kit/framework/skills/marketing-social-media ~/.claude/skills/AI-Agents-public

// tip: Run this command in your terminal to install the skill


name: marketing-social-media description: Operational social media marketing system with templates, checklists, execution patterns, and decision trees for SMMA growth, paid social, content creation, offer building, and lead generation.

SOCIAL MEDIA MARKETING — OPERATIONAL SKILL

This skill contains actionable, non-theoretical operational systems for scaling social media marketing on LinkedIn (2025 viral mechanics), TikTok, Meta, YouTube, Google, and organic platforms.

Use this skill when the user asks for:

  • content ideas, calendars, scripts, hooks
  • ad creative templates
  • growth frameworks
  • optimization workflows
  • offer creation & lead generation
  • paid social setup and scaling
  • SEO content for social platforms
  • copywriting requests
  • outreach templates
  • performance audits

Quick Reference

TaskTemplate/ResourceLocationWhen to Use
Paid Ads
Google Search AdsRSA Templatetemplates/ads/google-rsa-template.mdSearch campaigns, high-intent keywords
Meta Ads (FB/IG)Meta Ad Scripttemplates/ads/meta-ad-script.mdSocial campaigns, audience targeting
TikTok AdsTikTok Ad Scripttemplates/ads/tiktok-ad-script.mdShort-form video ads, Gen Z/Millennial
YouTube AdsVideo Brieftemplates/ads/youtube-video-brief.mdLong-form video campaigns
Influencer/UGC ProgramInfluencer Opsresources/influencer-ops-and-partnerships.mdSourcing, rights, Spark/whitelisting
Organic Content
LinkedIn PostsViral Post Templatestemplates/social/viral-post-templates.mdB2B thought leadership, 2025 mechanics
LinkedIn CarouselCarousel Templatetemplates/social/carousel-template.mdEducational content, frameworks
Virality / WOMSTEPPS & Seedingresources/virality-word-of-mouth.mdWord-of-mouth loops, share triggers
TikTok/Reels/ShortsOrganic Scripttemplates/social/tiktok-organic-script.mdShort-form video content
Instagram CarouselIG Carousel Templatetemplates/social/instagram-carousel-template.mdMulti-slide educational posts
Instagram ReelsReels Templatetemplates/social/instagram-reels-template.mdShort-form vertical video
Content Calendar30-Day Calendartemplates/social/30-day-content-calendar.mdMonthly content planning
Hook LibrarySocial Hook Librarytemplates/social/social-hook-library.mdAttention-grabbing opening lines
Outreach & Email
Cold EmailCold Email Templatetemplates/email/cold-email-template.mdB2B prospecting, initial outreach
Lead NurtureNurture Sequencetemplates/email/lead-nurture-sequence.mdEmail drip campaigns
High-Ticket OutreachOutreach Sequencetemplates/email/high-ticket-outreach-sequence.mdPremium service sales
Sales EmailSales Templatetemplates/email/sales-email-template.mdDirect sales pitches
NewsletterNewsletter Templatetemplates/email/newsletter-template.mdRegular audience communication
Offers & Conversion
Grand Slam OfferOffer Buildertemplates/offers/grand-slam-offer-builder.mdHigh-value offer creation (Hormozi)
Value StackValue Stack Templatetemplates/offers/value-stack-template.mdOffer positioning, bonuses
Offer MessagingMessaging Templatetemplates/offers/offer-messaging-template.mdCopywriting, value communication
Pricing CalculatorPricing Calculatortemplates/offers/offer-pricing-calculator.mdPrice optimization
GuaranteeGuarantee Templatestemplates/offers/guarantee-templates.mdRisk reversal strategies
Lead SystemPipeline OSresources/lead-systems-and-pipelines.mdDaily/weekly volume math, cadences
SEO & Content
SEO BriefSEO Brief Templatetemplates/seo/seo-brief-template.mdContent optimization, keyword targeting
Content OutlineOutline Templatetemplates/seo/seo-content-outline-template.mdStructured long-form content
Keyword ResearchResearch SOPtemplates/seo/keyword-research-sop.mdSEO keyword discovery
Product-Led SEOPL SEO Strategyresources/product-led-seo-strategy.mdProgrammatic templates, index control
Strategy Resources
LinkedIn Viral MechanicsViral Content Guideresources/linkedin-viral-content.md2025 LinkedIn algorithm
Paid Social PatternsPaid Social Guideresources/paid-social-patterns.mdScaling, optimization, testing
Persuasion PatternsPersuasion Guideresources/persuasion-patterns.mdCopywriting psychology
Community BuildingCommunity Guideresources/community-building-patterns.mdAudience growth, engagement
AI GovernanceGovernance Guideresources/ai-marketing-governance.mdROI, safety, evaluation guardrails
Influencer OpsCreator Program Guideresources/influencer-ops-and-partnerships.mdContracts, rights, reporting

Decision Trees (Quick Use)

### Paid Social Troubleshooting
CTR low (<0.8%) → Refresh hook/creative  
CTR ok, CVR low (<1.5%) → Fix landing page/offer clarity  
High CPC → Tighten hook or broaden audience; check bid/placement overlap  

### Organic Growth Triage
Inconsistent posting → Fix cadence/system  
Good watch time, low follows → Strengthen CTA and identity hooks  
Followers, no leads → Add offer-driven posts + booking CTA  

### Virality / WOM Triage
Low shares/saves → Increase practical value or social currency (STEPPS)  
Views, low CTR → Fix thumbnail/title/hook tension  
Comments, low conversions → Add clearer offer bridge + CTA  

### Lead System Triage
Low replies → Clarify offer/proof; swap angles  
Clicks, low bookings → Fix follow-up cadence + booking friction  
Lead source skewed → Rebalance paid/social/outbound; add retargeting  
No-shows → Reminders + value drop; tighten qualification  

### SEO / Content Triage
Low CTR → Rewrite title/meta to match intent; add schema where relevant  
Indexed but not ranking → Improve internal links, on-page intent match, freshness  
Traffic, low conversions → Align CTA to intent; tighten offer on page  

For detailed trees (TikTok scaling, offer creation, outreach triage), see `resources/operational-patterns.md`, `resources/lead-systems-and-pipelines.md`, `resources/virality-word-of-mouth.md`, and `resources/product-led-seo-strategy.md`.

Navigation

Resources

Templates

Ads

Email & Outreach

Social Content

LinkedIn

SEO & Content Hubs

Offers

Community

Related Skills

Product & Strategy

AI & Content Intelligence

Frontend & Design

Data & Analytics

Infrastructure & Deployment

Operational Deep Dives


External Resources

See data/sources.json for official documentation across Google Ads, Meta, TikTok, YouTube, and AI/ML research references.

Repository

vasilyu1983
vasilyu1983
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vasilyu1983/AI-Agents-public/frameworks/claude-code-kit/framework/skills/marketing-social-media
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